LOS ANGELES – Ann Helpern knows designer footwear and accessories. Ann ran the retail division of Joan and David for 15 years before branching out on her own and bringing Brentwood’s most treasured footwear destination to life in 2002, adding her Studio City location in 2014. She worked extensively with the designers in Italy’s Tuscany region shoe factories and built collections that were sold in Joan and David shops around the world.
Habit Footwear + Accessories carries a carefully curated collection of footwear, handbags, jewelry and cashmere. The assortments reflect high quality, elegance and understatement.
First located in Brentwood Village and now on Ventura Place in Studio City, Ann has brought her shops to neighborhoods where she knew her point of view would be appreciated. “It was an informed decision to come to Brentwood and then Studio City,” Ann—who has a degree from Harvard Business School—explains. “My customer wants to be ‘right’, not ‘first’, when it comes to fashion. She’s not looking to push the envelope in over-the-top, unwearable shoes. She’s tasteful, elegant, not fussy, and wants to be in style.”
Since opening almost 18 years ago the shops have developed a loyal following of celebrities, neighborhood residents and women who visit regularly when in Los Angeles. They rely on the team at Habit to provide the utmost in customer service while at the same time presenting designer collections appealing to those with a casual, updated lifestyle.